ANAIRUI Bakuchiol Retinol Alternative Serum

Excellent product my skin feels plump. Highly recommend it.

The serum is cool to the skin . I read the instructions to put two pumps of the serum on, which I have continued doing. And noticed it’s very moisturizing once put on and rubbed in.

Tapping it in or patting it in instead of rubbing, seems to work best when i used this product.

Using this essence has truly transformed my skin! My complexion is now radiant, and I can't believe the glow I wake up with every morning.

I received this product much quicker than the estimated date. I've only used the product for a few days and I can notice a slight difference in my skin texture. It's more softer and smoother. I definitely recommend it!

Really love how light this feels on my skin, absorbs into my skin super quick and doesn’t leave me feeling wet, sticky, drying or tacky. It provides natural radiance and moisturizes the face.

I have used this for about a week now and every time I look in a mirror throughout the day, I can tell my skin looks completely different… in a good way.

I don't like the feeling of stuff sitting on my face. This serum is so thin it feels like nothing after ten seconds. It’s significantly improved the rough texture on my forehead from years of being outdoors. The bottle is glass and feels high-quality, not like some cheap plastic stuff. Just two drops is enough for my whole face.

I am really loving this serum! It arrived quickly and well package. It is more of a light lotion and it’s extremely velvety! It feels so good on my skin! It doesn’t have any discernible odor. It is not greasy or tacky. It hasn’t caused any negative reactions. It absorbs quickly and leaves my skin feeling and looking fresh!

I’m a big smiler and it shows on my face. This serum hasn't made the lines disappear (I don't think anything but filler can do that), but they look much softer and less like deep cracks. The skin around my mouth feels more elastic and hydrated.

Let’s be real, most skincare is marketed toward women, but I gave this a shot for my deep forehead furrows. It’s been about a month of nightly use. The skin doesn't feel as "tough" or dry, and the lines are definitely less aggressive looking. It doesn't smell like flowers, which is a big win for me.

I've tried other brands but this one feels the most potent. I can actually see a difference in my skin's elasticity.

I'm 70 and I still care about my skin. This makes my "parchment" skin feel more alive and hydrated.

It’s actually helped regulate my oil production. My T-zone is much less shiny throughout the day, which I didn't expect from a hydrating serum.

I love the clean beauty aspect of this brand. It feels good to put this on my face.

Small detail, but I appreciate that the dropper picks up the product easily and doesn't leak. It makes the morning rush much easier. I use about half a dropper for my whole face and it’s the perfect amount.

My skin is so soft and has such a beautiful glow.

It has this very faint, clean herbal smell. It’s not overpowering at all—just enough to make you feel like you’re doing something good for yourself. It’s the highlight of my bedtime routine.

Post-pregnancy pigmentation is the absolute worst. I’ve been using this for six months, and the difference is massive. The dark patches on my forehead are nearly gone. It feels good to use something that isn't loaded with harsh chemicals but still gets the real work done.

Applying this is my favorite part of the night.

It’s a staple in my cabinet now. I never want to run out.

I hate the feeling of heavy oils on my face. This is water-light. It absorbs in seconds and leaves no residue. Perfect for my combination skin.

My skin flipped a switch once I turned 48—everything made me red and dry. This serum is one of the few things that actually feels cooling. It’s helped with that "tight" feeling I used to get by midday. Plus, the subtle lavender color makes it feel like a little spa treat every night.

It’s actually helped regulate my oil production. My T-zone is much less shiny throughout the day, which I didn't expect from a hydrating serum.

After a day at the beach, this is the first thing I put on my face. It’s so cooling and seems to stop the peeling before it starts. It’s very restorative and makes my skin feel calm again.

I’m 40 and started seeing the signs. This serum is easy to use and it works. My face looks tighter and less "haggard." Highly recommend.

I’ve tried the cheap drugstore versions of Bakuchiol and they were so sticky. This one from ANAIRUI has a much more refined texture. It’s silky, not tacky. It’s helped a lot with the sun damage on my cheekbones.

My old acne marks are finally fading away.

I used to get dry patches around my mouth in the winter. This serum has completely eliminated them.

I don't care about fancy packaging, I care about what's inside. This serum is packed with the good stuff. My skin is firmer and my pores are less visible.

This is the best $20 I spend on my face. It outperforms serums that cost five times as much. My fine lines are much softer and my skin is glowing.